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Innhold levert av Carlos Pacheco and Tom Martin. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Carlos Pacheco and Tom Martin eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
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Lets talk about LinkedIn Video and LinkedIn Live
Manage episode 286013978 series 2884360
Innhold levert av Carlos Pacheco and Tom Martin. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Carlos Pacheco and Tom Martin eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
This week's Video Insiders podcast episode is all about LinkedIn and what kind of potential this platform has for online video creators. Carlos and Tom have their doubts on the viability of the platform but don’t have enough experience on it to give advice.
Tom had the chance to talk with Cassandra Thompson who is a career consultant and public speaker who is also focused on audience building on LinkedIn, networking and teaching career growth skills to help others build their careers.
Join us as we discuss why video creators experiment on the platform and the types of audiences that use LinkedIn.
Episode timeline:
- 00:40 - Carlos’ “word on the streets”.
- 03:39 - Tubebuddy sponsor read.
- 04:26 - Let's talk about video on LinkedIn.
- 06:44 - Tom's interview with Cassandra Thompson.
- 08:44 - Who is Cassandra Thompson and how did she become a LinkedIn expert?
- 10:37 - Why should you be on LinkedIn?
- 11:14 - What’s the difference between a follower and a connection on LinkedIn?
- 17:15 - The state of video on LinkedIn.
- 23:44 - Cassandra’s experience with LinkedIn live and it’s limitations.
- 31:34 - Why Tom is a skeptic of LinkedIn live.
- 32:15 - Just because you have LinkedIn live, should you use it?
- 33:44 - How to export your LinkedIn video to use on other platforms.
- 35:22 - Best practices and quick tips for LinkedIn video and building an audience.
- 42:21 - Bad content and "engagement bait" on LinkedIn video.
- 45:44 - How to post on LinkedIn without being overly promotional?
- 49:15 - How LinkedIn has changed Cass' life and career.
- 53:45 - Carlos and Tom's closing remarks and thoughts on LinkedIn.
- 57:29 - Carlos' humblebrag, he's married to a LinkedIn influencer!
- 01:01:05 - Why we're still skeptical on the value of content on LinkedIn.
- 01:04:39 - Big thanks to Tubebuddy for supporting this podcast!
Show notes and links:
- LinkedIn Talent Connect 2019 - https://www.talentconnect2019.com/past-sessions
- Streamyard streaming software that helps you go live on LinkedIn: https://streamyard.com
- Carlos’ wife and partner Tara Hunt on LinkedIn: https://www.LinkedIn.com/in/missrogue/
Where to find Cassandra online:
- Website: https://www.cassthompson.com
- LinkedIn [duh!]: https://www.LinkedIn.com/in/cassthompson/
Cass Thompson Career Advice YouTube: https://youtube.com/channel/UCZgW5ffUPOv1VQBt6CQ0zaQ
-
The Video Insiders Podcast is available on all major podcast players. Visit VideoInsiders.fm here and subscribe.
Thanks to our friends at TubeBuddy for supporting the show. You can use the same pro tools that YouTube professionals like we do to manage multiple channels. Click here for a special offer for Video Insider listeners.
Follow Tom at @channel_fuel and Carlos at @carlospache_co on Twitter.
Podcast Music by Planets Collide and podcast editing by Joe Pacheco
53 episoder
Del
Manage episode 286013978 series 2884360
Innhold levert av Carlos Pacheco and Tom Martin. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Carlos Pacheco and Tom Martin eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.
This week's Video Insiders podcast episode is all about LinkedIn and what kind of potential this platform has for online video creators. Carlos and Tom have their doubts on the viability of the platform but don’t have enough experience on it to give advice.
Tom had the chance to talk with Cassandra Thompson who is a career consultant and public speaker who is also focused on audience building on LinkedIn, networking and teaching career growth skills to help others build their careers.
Join us as we discuss why video creators experiment on the platform and the types of audiences that use LinkedIn.
Episode timeline:
- 00:40 - Carlos’ “word on the streets”.
- 03:39 - Tubebuddy sponsor read.
- 04:26 - Let's talk about video on LinkedIn.
- 06:44 - Tom's interview with Cassandra Thompson.
- 08:44 - Who is Cassandra Thompson and how did she become a LinkedIn expert?
- 10:37 - Why should you be on LinkedIn?
- 11:14 - What’s the difference between a follower and a connection on LinkedIn?
- 17:15 - The state of video on LinkedIn.
- 23:44 - Cassandra’s experience with LinkedIn live and it’s limitations.
- 31:34 - Why Tom is a skeptic of LinkedIn live.
- 32:15 - Just because you have LinkedIn live, should you use it?
- 33:44 - How to export your LinkedIn video to use on other platforms.
- 35:22 - Best practices and quick tips for LinkedIn video and building an audience.
- 42:21 - Bad content and "engagement bait" on LinkedIn video.
- 45:44 - How to post on LinkedIn without being overly promotional?
- 49:15 - How LinkedIn has changed Cass' life and career.
- 53:45 - Carlos and Tom's closing remarks and thoughts on LinkedIn.
- 57:29 - Carlos' humblebrag, he's married to a LinkedIn influencer!
- 01:01:05 - Why we're still skeptical on the value of content on LinkedIn.
- 01:04:39 - Big thanks to Tubebuddy for supporting this podcast!
Show notes and links:
- LinkedIn Talent Connect 2019 - https://www.talentconnect2019.com/past-sessions
- Streamyard streaming software that helps you go live on LinkedIn: https://streamyard.com
- Carlos’ wife and partner Tara Hunt on LinkedIn: https://www.LinkedIn.com/in/missrogue/
Where to find Cassandra online:
- Website: https://www.cassthompson.com
- LinkedIn [duh!]: https://www.LinkedIn.com/in/cassthompson/
Cass Thompson Career Advice YouTube: https://youtube.com/channel/UCZgW5ffUPOv1VQBt6CQ0zaQ
-
The Video Insiders Podcast is available on all major podcast players. Visit VideoInsiders.fm here and subscribe.
Thanks to our friends at TubeBuddy for supporting the show. You can use the same pro tools that YouTube professionals like we do to manage multiple channels. Click here for a special offer for Video Insider listeners.
Follow Tom at @channel_fuel and Carlos at @carlospache_co on Twitter.
Podcast Music by Planets Collide and podcast editing by Joe Pacheco
53 episoder
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Lik The Video Insiders Podcast
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
…
continue reading
The Partnership Economy explores the power of partnerships through candid conversations and stories with industry leaders. Our hosts, David A. Yovanno, CEO and Todd Crawford, Co-founder, of impact.com, unpack the future of partnerships as a lever for scale and an opportunity to put the consumer first.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
…
continue reading
The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
…
continue reading
1
The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
…
continue reading
Montgomery & Company (MoCo) is a weekly podcast and radio show hosted by two-time WNBA Champion and Co-Owner/Vice President of the Atlanta Dream, Renee Montgomery, in partnership with WABE Atlanta. Both insightful and compelling, MoCo features interviews with some of the world’s top athletes, entertainers, and innovators as well as roundtable discussions with Renee’s colleagues, friends, and family, about sports, culture and building generational wealth. Montgomery & Company: Sports, Cultu ...
…
continue reading
The Greatness Machine is on a Quest to Maximize the Human Experience! Join Award Winning CEO and Author, Darius Mirshahzadeh (pron. Mer-shaw-za-day), as he interviews some of the greatest minds in the world―turning their wisdom and experience into learnings and advice you can use in your life so that you can level up and create greatness. Join Darius as he goes deep with guests like: Moby, Seth Godin, Gabby Reece, Amanda Knox, UFC Ring Announcer Bruce Buffer, Former FBI Negotiator Chris Voss ...
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continue reading
Whatever you lead can only grow when you do. Experience real-life, real-time business and leadership coaching from Dave Ramsey, a successful CEO, popular radio personality, bestselling author, and now the host of The EntreLeadership Podcast. Dave takes your calls and draws on over 30 years of experience as the CEO of Ramsey Solutions to help you overcome the challenges you're facing. More at https://www.ramseysolutions.com/shows/the-entreleadership-podcast.
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continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
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continue reading
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