Rory Sutherland On Jaguar: Madness Or Marketing Genius? Uncensored CMO podcast

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Entrepreneur Business Marketing Jon Evans

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Rory Sutherland on Jaguar: Madness or Marketing Genius?

23d ago 42:33

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Innhold levert av Jon Evans. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Jon Evans eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

The marketing world has been dominated by the recent Jaguar rebrand. It's split opinion in the industry with many criticising the bold new approach with Jaguar's move to electrification. Rory Sutherland may be best positioned to give his thoughts on the change, as a six-time Jaguar owner and behavioural science expert. Rory comes at the rebrand with a more positive spin, suggesting that Jaguar needed to make a bold change in the new wave of electrification to save it's dying brand, and many of the critics have never owned a Jaguar and likely never will. As always, chatting with Rory is a lot of fun with many uncensored opinions.

… continue reading

166 episoder

#Entrepreneur #Business #Marketing #Jon Evans

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Rory Sutherland on Jaguar: Madness or Marketing Genius?

21 subscribers

published 23d ago

Del

MP3•Episoder hjem

Innhold levert av Jon Evans. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Jon Evans eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

The marketing world has been dominated by the recent Jaguar rebrand. It's split opinion in the industry with many criticising the bold new approach with Jaguar's move to electrification. Rory Sutherland may be best positioned to give his thoughts on the change, as a six-time Jaguar owner and behavioural science expert. Rory comes at the rebrand with a more positive spin, suggesting that Jaguar needed to make a bold change in the new wave of electrification to save it's dying brand, and many of the critics have never owned a Jaguar and likely never will. As always, chatting with Rory is a lot of fun with many uncensored opinions.

… continue reading

166 episoder

#Entrepreneur #Business #Marketing #Jon Evans

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