Beste Becoming A Luxury Real Estate Agent podcaster (2024)

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Demonstrating Value vs. Expressing Value 45:00

17d ago45:00

45:00

Discussed: Understanding Client Needs: Identifying what your luxury real estate clients truly value. Translating Value into Action: How to move beyond simply expressing value and demonstrate it through actions. Tailoring Presentations to Client Priorities: Adapting your message and approach based on individual client preferences and pain points. Us…

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Navigating Lead Generation and Social Media Strategies in Luxury Real Estate 38:08

2M ago38:08

38:08

Discussed: Importance of Organic Lead Generation Focusing on authenticity, relationship-building, and referrals. Role of Social Media in Real Estate Establishing trust through personal branding on platforms like Instagram and LinkedIn. Challenges with Digital Platforms for Lead Generation Lack of direct leads despite premium services and platform s…

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Building Effective Marketing Strategies 43:42

3M ago43:42

43:42

Episode Notes Discussed: Objective-First Framework: Emphasizes starting with a clear goal before developing marketing strategies. The framework is structured around creating SMART goals (Specific, Measurable, Actionable, Realistic, and Time-bound) to guide the marketing process effectively. Setting Realistic Expectations: Highlights the importance …

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Picture Perfect: Expert Tips for Planning Your Ideal Branding Headshot 12:35

3M ago12:35

12:35

Grab your color analysis here: Color Experience Description: Episode #133 In this episode, we cover everything you need to know to plan the perfect branding headshot. From choosing your best colors and selecting the ideal location to background recommendations and social media tips, we've got you covered. Tune in to ensure your next headshot truly …

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Chromatic Edge: Color Analysis for Real Estate Dominance 22:04

3M ago22:04

22:04

Join me as I discuss the reasons why you need to know the best colors for your wardrobe and how to pick your best branding colors. How to tell when your branding colors work for you and against you. Book your color analysis with me here: Color Analysis with Branding Color Confirmation Usueful Resources: Sign up for the weekly ICON INSIDER: Icon Ins…

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Planning Amidst Industry Change 41:28

4M ago41:28

41:28

Discussed: Industry Changes: The NAR settlement will alter how realtors interact with buyers and handle professional fees. Agents are adjusting their business practices to stay informed and educate clients about these changes. Brokerage Acquisition: This type of transition involves rebranding and adapting to new operational challenges. Client Commu…

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The Psychological Power of Image in Luxury Real Estate 16:26

4M ago16:26

16:26

Curating your personal brand Image: The Psychological Power of Image in Luxury Real Estate The luxury real estate market isn't just about beautiful properties – it's about understanding the mindset of affluent clients. By grasping the psychology behind luxury consumption, you can position yourself as the go-to agent for high-net-worth individuals. …

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Luxury Real Estate: Key Differences and Strategies for Success 38:36

5M ago38:36

38:36

Topics Discussed: Differences between working with traditional / typical clientele versus the luxury arena How are expectations different at the luxury level? Loyalty / value proposition The Importance of Experience and Personal Touch Setting Expectations and Boundaries Building Long-Term Relationships Service Levels and Compensation Strategies for…

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Luxury Branded Residences 34:23

6M ago34:23

34:23

Topics Discussed: Historical Background: Evolution and Popularity of Luxury Branded Residences Demographic Analysis: Target Market and Buyer Profiles Motivations for Purchasing: Investment, Lifestyle, Convenience, Prestige Comparison with Traditional Hotel Stays vs. Ownership Amenities and Services Offered Market Trends: Growth of Branded Residence…

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Style Challenge Week 6: Create a Casual Expensive Look from your Closet 19:56

6M ago19:56

19:56

The fashion industry would love for you to believe that being stylish is about buying all the new fashion trends. The pressure to own the latest and greatest. Making you feel like the wonderful wardrobe pieces you have worked hard to earn and love to wear are no longer relevant. Or how about this gem... Wear whatever you love. Like, if you spend en…

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The Realities of Working in a Balanced Market 34:48

7M ago34:48

34:48

Topics Discussed: Overview of Luxury Real Estate Market Transition from Seller's Market to Balanced/Buyer-Oriented Market Importance of Grasping Local Market Conditions Hyper-local Information, Price Bands, Neighborhood Dynamics Evolving Buyer Preferences: Experience-based Properties, Lifestyle Amenities Managing Market Shifts and Buyer/Seller Expe…

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Style Challenge Week 5: Crafting Your Personal Brand Through Fashion 16:00

7M ago16:00

16:00

You are successful and you know your great at what you do but business growth has slowed and you're getting price objections at your current price even though you know you need to raise them, you are in the freind zone. You need to showcase your authority in your industry and you do that through your personal brand. Then the Iconic Women Mastermind…

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Navigating the Challenges of Operating in a Sellers Market 37:39

8M ago37:39

37:39

More about Jim: Jim began building luxury spec homes in 1974. He later became a founding partner in a boutique brokerage in Danville. In 2005 Jim and his wife, Ann Marie Nugent, joined forces and formed The Bay Area Team. They are now part of the national powerhouse real estate brokerage, Compass. Jim specializes in luxury sales and is the go-to ex…

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Clothes That Speak Your Brand's Language 14:30

8M ago14:30

14:30

Book you free Style Audit ---> HERE In this podcast you will learn who needs a personal brand and why. The steps you need to take to guide the words you visual brand image is saying. Know Your Personal Style Pick 3-4 core value words that represent your personal brand Pull an outfit from your personal style that represent those words Be sure the ou…

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Style Challenge Week 4: Mastering Colors That Make You Shine 17:52

8M ago17:52

17:52

Is this episode you will learn: Why the colors we wear matters What is the color code system I use How to discover our best colors Knowing the colors that look best on you will help you shine in your photographs that you use for your marketing materials, website, and social media photos. If you are ready to standout as a category of one in your ind…

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The Quick-Fix Trap: Why Instant Makeovers Don't Last 14:32

8M ago14:32

14:32

Book Your Call Here ----> 1:1 Consultation with Afton The Makeover Myth Makeovers, while exciting and dramatic, often fail to deliver lasting transformation. This is because they tend to focus on external changes rather than addressing the root causes of dissatisfaction with one's appearance. They create an illusion of change, but beneath the surfa…

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How To Become A Self-Employed Snowbird Before 40 And Live Life Intentionally With Zach & Holly Overcashier 57:37

8M ago57:37

57:37

Is it even possible to be a snowbird before 40 in a world where the term itself is almost associated with retirement? Our powerhouse couple guests did just that in their 30s. Zach and Holly Overcashier own and operate the superfoods company Elderwise Organics. Driven by their motto, “Enjoy the journey,” the Overcashiers work hard running two busine…

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Style Challenge Week 3: Crafting Quiet Luxury from Your Closet 16:16

9M ago16:16

16:16

Lear more about the next Iconic Women Mastermind here ---- > Iconic Women Mastermind In this episode, we'll be exploring the concept of quiet luxury - a minimalist, elegant aesthetic that speaks volumes about your sophisticated taste and powerful persona. Here's what you can expect: Shirt Selection: We'll start by helping you select the perfect shi…

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Empowered by Style: How Realtor Shelby Purdy Enhanced Her Confidence and Style 27:05

9M ago27:05

27:05

Book your complimentry Style Audit with Afton Porter: BOOK HERE Find Shelby Purdy on Instagram: HERE Find the jewelry company she mentions: Mountain Sun Creations Join the Iconic Women Mastermind ---> HERE Follow me on Instagram: https://www.instagram.com/aftonporter/ Join the Free Facebook group: https://www.facebook.com/groups/styleguidesociety F…

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2023 Luxury Real Estate Market Review 37:49

9M ago37:49

37:49

More about Deborah: Deborah is a seasoned marketing consultant with over 30 years of experience and over the past two decades, Deborah has dedicated her expertise to consulting in the real estate industry, specializing in strategic marketing for the luxury market. Her extensive knowledge and insights have been honed through a decade-long collaborat…

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Style Challenge Week 2: Quiet Luxury Styling of the Little White Dress 10:29

9M ago10:29

10:29

Join the style challenge Facebook group to watch the style challenge videos: https://www.facebook.com/groups/styleguidesociety How to Style the Little White Dress for a Timeless Luxury Look With the arrival of spring 2024, it's time to refresh your wardrobe and embrace the latest fashion trends. As a woman in midlife, your sartorial elegance is the…

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Embracing Personal Style with Kate Spade's 'It's So You': A Deep-Dive Book Review 20:52

9M ago20:52

20:52

Remeber to write a review for your chance to win the book, "It's So You: The Joy of Personal Style." I will announce the winner on the first podcast of march. Get on the waitlist for the Iconic Women Mastermind - HERE You know how some fashion books make you feel like there's a right and wrong way to dress? Well, "It's So You: The Joy of Personal S…

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Style Challenge Week 1: Red Shoes & Makeup Brushes 9:59

9M ago9:59

9:59

Hello Style Icon! I am starting a new episode every week that is a style challenge to help you make small changes that will make a big impact to help you feel more polished and stylish. Today is Week 1! These will drop on Tuesdays. To join the Iconic Women Mastermind - JOIN HERE One healthy habit: Wash your makeup brushes weekly. I share examples o…

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Unveiling the Iconic Women Mastermind with Afton Porter 17:58

9M ago17:58

17:58

Learn More ---> Iconic Women Mastermind What's inside the Iconic Women Mastermind with Afton Porter: Week 1: January 31st - 11am LA / 2pm NY / 7pm London Lesson 1: Color Confidence & Headshots (90 Minutes) Group Live Lesson on Color & Coaching Color Analysis Headshot Photo Training Collaboration with Like-minded Women Email Access to Afton Week 2: …

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How Lifestyle Shapes Purchase Decisions in Luxury Real Estate 40:59

10M ago40:59

40:59

The hosts expand the chat to cover the bigger picture of the home experience, stressing the links between neighborhoods and communities. They dig into the trend of people moving for a specific lifestyle and explore cool neighborhoods on the rise, giving you a taste of modern urban living. Switching gears, the hosts spill the beans on targeting the …

1
2024 Pantone Color of the Year 13:17

10M ago13:17

13:17

Register for the workshop starting January 23rd: Register Here I hope you enjoy learning about the color of the year as much as I did. Learn what the new color of the year is, who should wear it and who shouldn't and how you can incorporate it into your home. Follow Afton here: Website: https://aftonporter.com Instagram: https://www.instagram.com/a…

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Style Insight: Body Thoughts to Wardrobe Confidence 11:02

10M ago11:02

11:02

Sign up for the next Style Challnege: HERE Today, I want to touch upon a topic close to our hearts: the profound impact our thoughts about our bodies can have on our personal style journey. In our style evolution, self-awareness is the key that unlocks a wardrobe that truly resonates with who we are. Here's why being mindful of the thoughts we have…

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From Challenge to Closing: Strategies for Hard-to-Sell Luxury Homes 42:58

11M ago42:58

42:58

From navigating steep driveways to addressing ongoing construction concerns, Simms and Miller provide practical guidance on turning challenges into opportunities. They also dispel common misconceptions surrounding stucco homes and emphasize the importance of understanding market-specific preferences. Join the hosts as they delve into the art of see…

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Boost Your Personal Brand with Style: A 3-Day Style Challenge 16:54

11M ago16:54

16:54

Register for the style challenge here ----> STYLE CHALLENGE Challenge yourself to elevate your personal style so you can be seen as the expert you are and have the confidence to rock it! If you’re a professional women who has their own business and wants to attract high-value clients to achieve your big goals in 2024... You already know you need to…

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Journey in Style: Comfortable & Chic Travel Outfits for the Holidays 11:05

11M ago11:05

11:05

Ready to elevate your professional image: Click here ----> Book a 1:1 Consultation As the holiday season approaches, we know that planning for travel, especially deciding what to wear, can be a daunting task. That's why I'm thrilled to invite you to our latest episode of the Midlife Style School podcast - "Journey in Style: Comfortable & Chic Trave…

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Color Me Branded: Mastering the Art of Color in Personal Brand Photography 12:56

12M ago12:56

12:56

Ready to elevate your personal brand image? Schedule your Complimentry 1:1 Coaching Consultation In the ever-evolving world of personal branding, visibility is key. One of the most effective ways to increase this visibility and elevate your brand image is through professional photography. A well-executed photoshoot can help your brand stand out fro…

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Holiday Season in the Real Estate Industry: Insights and Strategies for Success 40:18

12M ago40:18

40:18

From the alluring charm of Halloween showings to the dynamic evolution of neighborhoods shaped by shifting demographics, we embark on an exploration where holiday decorations wield the power to transform neighborhood perceptions. Explore the delicate art of balancing festive decor with cultural sensitivity and unlock a treasury of strategies for fo…

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Rocking the Wide-Leg Trend: Styling Tips and Tricks at Any Age in 2023 18:01

12M ago18:01

18:01

Show Notes Follow Afton on Instagram here: https://www.instagram.com/aftonporter She is answering your style question on Instagram the month of November. Be sure to go give her a follow. In this episode, we dive into the resurgence of wide-leg jeans and how you can incorporate them into your wardrobe. Whether you're 20 or 60, we believe style has n…

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The Professional Image Glow-Up Assessment 17:25

1y ago17:25

17:25

Start your professioinal Glow-up Here: 1:1 Consultation The Professional Glow-Up: Assessment of Your Image Are you feeling stuck in your career? Do you need a change but don't know where to start? A Professional Glow-Up Assessment might be just what you need. In the grand theater of life, each one of us is a protagonist, a leading character with a …

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Curating Your Personal Brand Image Through Wardrobe Audits 22:51

1y ago22:51

22:51

Book your 1:1 style consultation here: Book a Call Image walking into a crowded room and be noticed, being able to charge what you're worth, and opportunities are coming to you. Sound like a dream? No, it is the power of a Personal Brand Image. A personal brand image is essentially how you present yourself to the world. It's a unique combination of…

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Fashion Forward: The Art of Handbag Selection 11:43

1y ago11:43

11:43

Fall is upon us, signaling a time of change in both the weather and our wardrobes. Often, this change includes the addition of a new handbag. Selecting a new handbag can sometimes be overwhelming, given the vast array of choices available. That's why in this week's episode of the Midlife Style School podcast, we're exploring the art of handbag sele…

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Design The Life You Love: A Canadian's Faith-Fueled Real Estate Adventure In Florida With Tavia Rogerson 38:08

1y ago38:08

38:08

Real estate is like the Wild West out there with so many players on the field. Can it really be your blueprint to design the life you dreamed of with all the competition? Today’s guest believes you can! In this episode, Tavia Rogerson, a multi-business owner, real estate investor, trainer, and award-winning mentor, takes us into her real estate adv…

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Digital Advancements in Luxury Real Estate: Past, Present, Future 43:01

1y ago43:01

43:01

The episode underscores the importance of continuous education, staying updated on market trends, and building relationships with colleagues from diverse backgrounds. It emphasizes the role of the advisor in the real estate industry, emphasizing that accurate insight and guidance are in high demand. The discussion also touches on challenges like bu…

1
Girl Math: Fashion Edition 24:00

1y ago24:00

24:00

Book a 1:1 Consultation Call: Click Here Welcome to another episode of the Midlife Style School where we are delve into the exciting intersection of fasshion & mathmatics, a concept buzzing on social media called "Girl Math". In this episode, we'll explore how "Girl Math" can help us better understand the real cost of clothing and accessories. We'l…

1
The Power of Personal Style 21:21

1y ago21:21

21:21

Join me for your Midlife Reinvetion Workshop on Wednesdays in October 2023: https://www.styleguidesociety.com/Style In today's fast-paced world, personal style is often overlooked. Many people believe that style is a superficial matter or something that only matters to celebrities and fashion influencers. However, the power of personal style goes f…

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Signs You're Ready for a Midlife Reinvention 22:30

1y ago22:30

22:30

Grab your 1:1 Consultation : Book Now Often we don't realize it when we are going through a midlife reinvention, we just know we are having a hard time. Sometimes a reivention is done very intentionally but most the time we don't see the signs in our own life and it drags on longer than necessary and the experience is less than desierable. It doesn…

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The Role Hair Color Plays In Your Wardrobe 19:46

1y ago19:46

19:46

Grab your 1:1 Style Consultation: Book Now We are talking about how your hair color affects the color of clothes you wear. I won't have you change your hair color for your clothes, like Margot Robbie did in the Barbie movie. Yes, you read that right! She had to do color treatments to make the pink clothes she wore look best with the asthetic of the…

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Creative Ideas for Client Gift-Giving and Appreciation in Luxury Real Estate 36:22

1y ago36:22

36:22

Rather than simply accepting gift-giving as routine, Tami and Jack challenge the status quo, urging for a shift toward more personalized and heartfelt gestures. Discover with them a range of innovative approaches, from customized gifts that reflect each client's unique tastes to crafting inclusive holiday marketing campaigns that foster a sense of …

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From His Lowest Point To The Ultimate Breakthrough With Connor Steinbrook 1:02:21

1y ago1:02:21

1:02:21

For more than a decade, Connor Steinbrook made a fortune playing poker professionally, but everything went to dust when the game was shut down in 2011. Not letting his massive losses pull him down, he achieved his ultimate breakthrough by becoming a full-time real estate investor. In this episode, Connor joins Stefanie Peters and Ben Peters to shar…

1
Mastering Your Style for Television Appearances 14:34

1y ago14:34

14:34

Schedule your free Personal Style Audit here: Personal Style Audit In today's episode we discuss why it's important to represent your personal brand well as you show up for your business on local or national news outlets. It's totally normal to be nervous for your first few news appearances. It only means you haven't done it enough times for it to …

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Not Liking Your Outfit? Maybe It's Your Attitude, Not the Clothes 11:39

1y ago11:39

11:39

Schedule your free mini session here: MINI SESSION In this enlightening episode, Afton delve into the deep connection between our thoughts, self-perception, and personal style. We explore why compliments from others sometimes fall on deaf ears, and how our thoughts, though not always factual, can significantly influence how we feel about ourselves …

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The Importance of Networking Outside of Your Market Area for Luxury Real Estate Success 33:15

1y ago33:15

33:15

Discover a wealth of noteworthy real estate conferences and events worth attending, such as NAR, Inman, and luxury-specific events. The hosts passionately emphasize the value of networking and gaining invaluable educational insights. Experience the excitement of attending prominent trade shows and specialized conferences like Leaders in Luxury and …

1
Overcoming Body Image Struggles 13:15

1y ago13:15

13:15

Schedule a free midlife style breakthrough call here: https://calendly.com/afton-porter/minisession Show Notes: We are told that we should increase our self love and body image but how do you actually do it? You've tried positive affirmation but it feels like a lie because you don't believe what you are saying. It's just so far off then what you ar…

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Reflecting Your Self-Image Through Personal Style Choices 13:46

1+ y ago13:46

13:46

Schedule a free mini session HERE Today, we're threading together an intriguing narrative around a subject that impacts all of us - the deep-seated connection between our self-image and the clothes we choose to wear. Let's embark on this journey together! Each one of us has a unique self-image, an internal portrait of who we believe we are. This im…

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Defying Ageism and Embracing Your Midlife Style 21:54

1+ y ago21:54

21:54

Grab the free Style Secret: Unlock the Power of Color "I am like fine wine. I get better with age" - Richelle Mead Now, who says your style has to whisper just because you've hit midlife? Absolutely no one, that's who! It's time to crank up the volume on your personal style and dismiss the societal norms that have been holding us back! Join us in t…

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