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Are you a DFY service provider who wants to convert over 50% of your sales opportunities without pressure, pitching or pretending to be someone else? Then this is for you. In this value packed podcast, creator of the Matchmaker Sales method™, Aleasha Bahr, brings on expert guests with refreshing, unconventional views on sales and reveals secrets normally only available in her high end 1-on-1 coaching. Aleasha and her clients regularly convert 80% of their calls and show you how to do the sam ...
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Dirty Words

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Dirty Words provides a platform for diverse voices and stories from the frontlines of our food and plant medicine systems. The goal is to show what is possible and what is necessary to create equitable access to food and plant medicine.
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Big whale clients are the dream for many people. Although they come with their own set of cons - there are plenty of pros. So, how do you land them - especially when you’re not a whale yourself? It’s easy to get intimidated, especially when the stakes are high. This kind of thinking has ruined many deals and it’s a simple fix. Finding the right peo…
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Ever feel paralyzed by the fear of hearing "no"? As a mother, wife, business owner or anything in between - women often hold themselves back from getting what they want for fear of rejection. The missed opportunity is enormous. That’s why we dive deep in this episode with Marta Greca, CEO of Media the Creative Agency and mother of 7. As you would i…
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In this episode, we dive into sales strategies from the buyer’s POV because this is often when the biggest “ahas!” are unlocked. Have you ever felt like you bought something and then what was delivered was very different from what was sold? We probably all have encountered one of these sales “burns” that are so prevalent in mainstream sales. These …
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How do you know when to conform and when to follow your intuition in a very different direction? Join me as I chat with Jeff Sieh, the creative genius behind Manly Pinterest Tips and the host of Social Media News Live. He’s a fantastic example of a Black Sheep who did things differently - even though people told him it would “never” work. How did h…
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Ever heard that it’s not WHAT you say - it’s HOW you say it that matters? It’s true. I would not be surprised if there were murders every year based on tone alone. Some sales experts will tell you to focus on tone - which can be incredibly distracting and difficult to stay present. Instead, focus on the energy and intention you’re bringing to the c…
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Ever feel like you're your own worst enemy? Like you’re driving with one foot on the gas and the other on the brake? This is a far too common experience for humans and I sat down with Tracy Pleschourt, the mastermind behind transformative life coaching school “Self Made You” to explore why. And more importantly - how to break that cycle! She dives …
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There’s this predominant feeling among people that marketing is sexy and sales is sleazy - even though they are very related. In this episode, I unravel the mystery behind many people’s preference for marketing over sales and how to turn those sales fears into strengths. It ultimately comes down to your money beliefs messing with your mind. It lead…
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Business without burning out seems like a myth to most people The truth is actually, you will be far more successful when you drop the hustle & grind and come from a place of flow. What the hell is “flow”? Well, Kami Guildner, business coach for high-vibe, women entrepreneurs entrepreneurs breaks it down in detail on this latest episode - and it’s …
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If you’re hearing things like “this is a lot to process”, “thank you for this valuable information”, “let me get back to you” - it’s a sign that you are over educating on your sales calls. Educating and selling at the same time is a sure-fire recipe for confusion. Pre-education for your prospect to watch or read before you talk will immediately inc…
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What do sales & dating have in common? Well, everything as you’ll see in this episode. If you’re trying to marry anyone who will have you - people can feel that just like prospects can smell your commission breath. Rita Goodroe, an expert on making more money with less effort, shares her experience into understanding why she found herself heartbrok…
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Want to know the fastest and most unexpected way to increase your revenue and client retention? Clear boundaries. People pleasers often think someone will like them more if they do more, never say no and go above and beyond. However, if you don’t let someone know what you’re doing is above and beyond then it simply becomes what’s expected and you q…
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Are you tired of the same old spiritual advice? Stay positive, affirmations reprogram your mind, live at the frequency of the things you want to attract. It’s a lot of pressure to always feel good - or else suffer the consequences. This episode’s guest - Rebecca Quave debunks some myths about integrating spirituality into everyday life in order to …
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The mainstream way of handling objections is wildly ineffective. It’s convincing energy and it’s not convincing anyone. Instead, it ends up making the prospect feel dismissed and invalidated instead of seen and heard. It’s important to understand that objections are NOT something personal. Objections are concerns and what do you do when someone you…
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In the latest trend of business owners avoiding doing sales themselves or hiring salespeople - there has been a new movement towards AI “doing the sales for you.” It’s an interesting concept and one that Noah Jacobs is an expert on as he’s interviewed 100+ companies on what results look like using AI instead of humans. The results are…what you may …
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Does it feel like your sales conversations are simply falling flat? You feel like you’re saying all the right things but you’re not seeing your prospect’s face light up with the telltale sign of clarity and excitement (both required to sign up with you). The issue a lot of times is you’re not using language and wording, specific to your client’s ex…
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Lead generation - especially for those high-ticket, high-quality, high-paying, long-term clients can feel impossible sometimes. Cold calling is the worst, the attraction marketing game takes forever and not everyone has a budget for paid advertising - especially in those earlier years. Luis D. Carnejo found himself in the same position when he open…
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Are you finally ready to scale your business with a salesperson? After building 4 teams over 4 years and taking them from $30k/month to $300k/month - there’s a lot I’ve learned from that process. Without a doubt, it’s THE fastest way to grow your revenue and get back time…if it’s done right. This episode will cover the most crucial elements that - …
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Does it feel like business is so much harder than it should be? That you know what you want, but you don’t know how to get there so you’re settling? This episode is going to bring you a ton of clarity. Business growth coach, Erin Marcus, has a unique combination of MBA, corporate, and life experience that allows her to laser identify the BS most bu…
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Are you interested in higher quality leads and less nightmare clients? Then this episode is for you. You’ve definitely heard all about how you need to niche down and the “riches are in the niches” - which is true. Not enough people realize that you can make that attraction strategy even more powerful by layering on the philosophy “the more you repe…
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Have you ever wanted to start a business but, honestly, had no idea what to start? You don’t need big ideas and I wouldn’t recommend affiliate marketing or an Amazon Store (if you’ve heard of those get rich quick schemes.) You can actually just start with a person you really enjoy working with and build from there. It’s much easier and has a much h…
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Have you heard that sales is a numbers game? It is - if you treat people like numbers. That’s the ineffective way most people do cold outreach and the reason why everyone dreads it. However, if you do cold outreach well - you’ll get a surprisingly positive response with very little effort. It’s all about being intentional which is what I cover in t…
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The age old question - how do I get high quality leads coming in predictably? In this episode, Jennie Wright, creator of the list injection method shares her method for bringing in enough high quality leads for an entire YEAR - with one, high optimized online event. In this episode, you will discover: The virtual summit approach to building your em…
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Is there a lack of excitement from prospects - or moving forward - in your sales conversations? A lot of time this is due to sneaky subconscious communication patterns we fall into that were programmed into us growing up. There are a few notorious phrases that show up in ALL my client conversations before working together. They erode confidence and…
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Are you struggling to stand out in a saturated market? It’s more crucial than EVER to make it clear how you’re different and why someone would want to work with you. This is a source of anxiety for many who internally wonder “is there even anything exceptional about me?” The short answer is YES - absolutely! And my most recent guest who is an OG Bl…
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Do you feel like your sales pitch is falling flat with your buyers? It’s highly likely it needs to be customized. There are lots of elements to a service offer and it’s crucial not to overwhelm the buyer with all the details. You only need to share the details that are important to THEM. How do you know what’s important to them? Well, listen in to …
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More people than ever are finding themselves numb and detached instead of lit up with life purpose. It’s an epidemic and leadership development expert, Candy Barone, has the antidote that will wake you up from your mind numbing slumber. If you’re feeling like you’ve lost your spark for life and are going through the motions - this latest episode is…
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What’s an example of a red flag client and how do you deal with them? This episode is for anyone who is: Working with a nightmare client and isn’t sure what to do Considering working with a prospect who has shown red flags Considering going out of scope for a client Feeling like “some money” is better than “no money” Any and all of the above are co…
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Most of us have been through SOME kind of trauma - even if it’s only emotional. A lot of the time, this experience can limit our success whether we want it to or not. OR in some cases, it can actually be powerful fuel for success. My most recent guest, Amanda Catarzi, shows us what’s possible when you translate trauma skills into business success. …
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Have you never really “fit in” with the crowd - whether that’s in your industry, company, family, etc.? This episode is for you, my friend. Because I never fit in either and the moment I started leaning into that is the moment I started seeing success. The more I leaned into - the more success I saw. This has been the same for every one of my clien…
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What if you could replace your social media activities with something that didn’t have a constantly changing algorithm or a lifespan shorter than a fly? That’s what we cover in this most recent episode with our guest, Kelly Mosser, the creator of Hell Yes Guest! After guiding 250 coaches, consultants and service providers to unlock algorithm free l…
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Do people easily forget or confuse what it is you actually DO? It’s often because you’re “pitching” instead of having an actual conversation where BOTH people talk. It’s crucial to ask strategic questions when explaining your service because if you ask nothing or the typical “makes sense” - it could easily leave your buyer struggling to connect dot…
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Money has a diverse set of emotions tied to it and for most people a lot of them are negative whether they’re conscious of it or not. A clear sign that you’re suffering from this is if you’re constantly hustling, working long hours, sacrificing personal time…but the results still aren’t aligning with your expectations. Instead of seeing exponential…
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How do you know if your pricing is too high or low? Are you feeling frustrated and underpaid? Are you feeling frustrated because people are saying they can’t afford you and it makes you feel pressured to discount yourself? These are challenges I hear often and frequently after 15 years creating custom packages and standard packages for every kind o…
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Do you have a problem in your life/business you’ve looked at from every angle and still can’t solve it? I would bet good money that you’ve got a dormant creativity issue. An issue that Patrick Williams, innovation expert, knows exactly how to solve. He’s the first person I’ve met who takes this particular approach and it is FASCINATING. Listen in t…
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Few things turn off a buyer more than feeling like they’re talking to an evasive or pushy salesperson. Even if the salesperson is someone with the best intentions, it’s the whole format of the traditional sales call that oozes sales sleaze. You know what I’m talking about - the interrogative Q&A followed by a long winded pitch where only one person…
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Do you wish you could find a form of lead generation that didn’t feel either time consuming, soul sucking or expensive as hell? It’s time you knew about podcast guesting used as a form of lead gen! Kimberly Spencer, an award-winning coach and trainer, bestselling author, and founder of Crownyourself.com and CEO of Communication Queens, shares her p…
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The holiday season brings Mariah Carey music, presents and…objections from your prospects. Unless you’re in retail you’ll usually start hearing prospects explain why they’re going to wait until the new year to move forward because of expenses, timing or a combination of the two. You find yourself wondering “why did you book a call then?” Well, beca…
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Generating leads is a primary challenge for businesses, second only to the task of making sales. This hurdle stems from the amount of marketing paths available so it’s difficult to know which to prioritize based on your current stage in business. Are you at the beginning, the middle, scaling? Either way, after growing 3 separate businesses successf…
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Do traditional, mainstream approaches to sales feel aggressive, overly masculine and unaligned for you? You’re not crazy - the majority of people feel like that. And unfortunately there hasn’t really been an alternative beyond winging it. So, if you’re not naturally good at sales - you’re doomed to struggle growing your business with uncomfortable …
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The #1 element that impacts any and every company’s bottom line is leadership and most people have no idea what they’re doing. That’s where Angie Colee comes in. As a leadership and communication coach with decades of experience, she has proven approaches that diffuse tense situations and inspire employee loyalty you can’t buy no matter how much yo…
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Buyers are more skeptical than ever before and, as a result, new methods of approaching a sales conversation are more necessary than ever. This is where mainstream sales often fails us by offering the same, tired timeshare-feeling strategies dressed in new wrapping paper. Instead, an entirely different approach is needed. It's time to break free fr…
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ADHD comes with a diverse bag of strengths and weaknesses that can be a blessing in disguise - once you know how to leverage them correctly. That’s what Diann Wingert - a former no-nonsense psychotherapist who has turned her skills towards coaching business owners with ADHD - shares with us in today’s episode. Diann focuses on assisting solopreneur…
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If you’re not getting the results you want from your sales when implementing mainstream sales strategies - I’ve got good news - it’s not you and it’s not that you’re bad at sales. Pushy sales tactics and manipulative language cause your customers to feel defensive and guarded. So, instead of building authentic connections and rapport that ends with…
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Selling intangibles is difficult - especially when you can’t show them the thing they’re buying or point to exact numbers like return on investment or money saved. There’s an art to it and it’s all about customizing it to the person you’re talking to. If this is something you struggle with too then this episode of Sales is NOT a Dirty Word is for y…
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Start selling more by taking less sales calls. Discover the game-changing strategy to pre-qualifying your leads that allows my clients to almost instantly triple their income. In this episode you will discover: The true significant of valuing quality over quantity in sales - especially as a DFY service providers with under 50 clients How to design …
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The #1 difference between entrepreneurs who fail and entrepreneurs who succeed? Mindset. Your mind will take off like a wild horse if you don’t know how to reign it in. In the latest episode of Sales is NOT a Dirty Word, Derick Johnson and I talk through the strategies he uses for himself and clients to get past points of resistance and onto succes…
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People who are natural at selling rarely end up putting words to what they do so well without thinking. And they often have the most effective sales strategies - without even realizing it. When they can’t explain it, that means others can’t learn what they do and implement it - until now. What I’ve come to call authoritative empathy is a great exam…
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When you're in the business of serving others, and you LOVE helping others, it can feel tough to say no - even when it's in your own best interests. But setting boundaries is ESSENTIAL for your well-being and success. Especially when you get that gut feeling you KNOW you need to listen to - or you’ll pay for it later. Trust me, been there and got t…
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Discussing investment at the end of a sales call - also known as “asking for the business” - can feel as anxiety-inducing as a first date. The thought spiraling is similar - will they reject me, am I good enough, have I given the best impression? This causes people to speed through information, babble afterwards or awkwardly remain silent and the f…
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This episode is for all my neuro diverse people - the people who tried their damndest to do things the traditional ways people say you “should” without success. You’ve tried creating the perfect lead magnet, sent all the right welcome emails - and it’s just not hitting right but you’re not sure what to “fix”. This is Katie Guenther’s specialty! Hel…
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