The Alyssa & Serena Show Part 1

Conquering Workflows & Systems For Bookkeepers & Accountants | with Alyssa Lang (Workflow Queen)

Alyssa Lang interviews Serena Shoup, her biz bestie and owner of Ambitious Bookkeeper, about reflections on personal and professional experiences, offering valuable insights and strategies for navigating the world of bookkeeping and entrepreneurship.
In this episode you’ll hear:

• What business strategies & approaches Alyssa & Serena have
• What it’s like to feel overwhelmed and unmotivated after a break
• How to empower your team members
• How Alyssa & Serena’s friendship and business relationship evolved
• What tasks you should be delegating and outsourcing on your team

About our guest:

Serena Shoup is a corporate CPA turned bookkeeping business CEO, mentor for other bookkeepers + accountants, mom of 3, and a closet musician! She built her business as a Sidehustle to motherhood when she left corporate to have her second daughter. She’s passionate about helping business owners become CEOs and take control of their money.

Serena is the owner and founder of Ambitious Bookkeeper and Of Course Bookkeeping and she’s on a mission to change the way the industry operates!
Connect with Serena Shoup:

Visit her website: ambitiousbookkeeper.com

Connect on Instagram: instagram.com/ambitiousbookkeeper

Connect on LinkedIn: Linkedin.com/in/SerenaShoup

Connect on Facebook: Facebook.com/serenashoupcpa
Resources mentioned in this episode:

🧡 Join the free POWER to Breakthrough Bootcamp (8/19 - 8/23)

💻 Watch Serena’s Free Training
Thanks for listening. If this episode inspired you in some way, take a screenshot of you listening on your device and post it to your Instagram stories and tag me, @workflowqueen
For more information about the Conquering Workflows & Systems for Bookkeepers & Accountants Podcast or interest in our programs or mentoring visit our resources below:

Visit our website: workflowqueen.com

Check out our courses: workflowqueen.com/courses

Follow the Blog: workflowqueen.com/blog

Connect on LinkedIn: linkedin.com/in/alyssa-lang-wq

Connect on Instagram: instagram.com/workflowqueen

Connect on Facebook: Facebook.com/workflowqueen
Podcast Publishing Tools we use:

• Podcast Editing: Ian Gilliam: iangilliam.com

Kapitler

1. Introduction (00:00:00)

2. Setting the Scene: Recording Outdoors (00:00:31)

3. Diving into Big Questions (00:00:40)

4. How Alyssa and Serena Met (00:00:48)

5. Maintaining a Long-Distance Friendship (00:17:16)

6. Would You scale Your Business Differently? (00:24:19)

7. Navigating Business Blurs and Disconnection (00:30:46)

8. Realizations and Partnership Challenges (00:31:37)

9. Rebirth and New Energy in 2023 (00:32:21)

10. Intentional Business Building and Family Values (00:32:59)

11. Struggles with Motivation and Finding Support (00:35:05)

12. The Importance of Team and Delegation (00:36:39)

13. Overcoming Overwhelm and Seeking Help (00:40:00)

14. Building a Supportive Team Culture (00:46:02)

15. Concluding Thoughts and Future Plans (00:54:18)