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212. Tom Dowd, CEO of F45 Training

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Manage episode 383736864 series 2616152
Innhold levert av Joe Vennare. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Joe Vennare eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Today, I’m joined by Tom Dowd, CEO of F45 Training, a studio franchise built on high-intensity functional group workouts.

Founded in 2012, F45’s early success skyrocketed it to 2200+ franchises and a 2021 IPO, before financial troubles hit. Now, investor Tom Dowd has stepped in as CEO, leveraging experience as an executive at GNC and Performance Inspired Nutrition to steer the course.

In this episode, we discuss how the company’s recent challenges — including layoffs, a leadership shakeup, and financial struggles — led to Tom assuming the CEO role. Plus, he shares his back-to-basics approach to turning the business around.

In this episode, you’ll learn:

• Why F45 faced financial struggles the past few years • Tom’s leadership philosophy and plans to push F45 to new heights • About Mark Wahlberg’s involvement as investor and Chief Branding Officer

Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider

F45 Training Website: https://f45training.com/ F45 Training IG: https://www.instagram.com/f45_training/ Tom’s IG: https://www.instagram.com/bigdealdowd/ Mark Wahlberg’s IG: https://www.instagram.com/markwahlberg/

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The Fitt Insider podcast is brought to you by Jack Taylor, our exclusive PR partner. More than just PR, they’re creative storytellers and brand builders who actually understand the health and wellness industry. Learn more and get in touch at https://fitt.co/jacktaylor

Chapters: (00:00) Introduction (01:52) Investing in F45 with Mark Wahlberg (03:52) Taking over the CEO role (07:19) F45’s financial and strategic challenges when Tom took over (11:43) Tom’s operating and growth philosophy (14:56) Balancing internal strategy and wall street metrics (19:49) Executing the basics and getting buy-in from employees and franchisees (21:28) The importance of brand recognition (23:06) The success of their pilates concepts (26:46) Expansion of trending concepts (31:16) Potential additional revenue streams and partnerships (33:38) Considering going from a public company back to private (35:29) Future plans and growth (37:00) Conclusion

  continue reading

258 episoder

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212. Tom Dowd, CEO of F45 Training

Fitt Insider

15 subscribers

published

iconDel
 
Manage episode 383736864 series 2616152
Innhold levert av Joe Vennare. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Joe Vennare eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

Today, I’m joined by Tom Dowd, CEO of F45 Training, a studio franchise built on high-intensity functional group workouts.

Founded in 2012, F45’s early success skyrocketed it to 2200+ franchises and a 2021 IPO, before financial troubles hit. Now, investor Tom Dowd has stepped in as CEO, leveraging experience as an executive at GNC and Performance Inspired Nutrition to steer the course.

In this episode, we discuss how the company’s recent challenges — including layoffs, a leadership shakeup, and financial struggles — led to Tom assuming the CEO role. Plus, he shares his back-to-basics approach to turning the business around.

In this episode, you’ll learn:

• Why F45 faced financial struggles the past few years • Tom’s leadership philosophy and plans to push F45 to new heights • About Mark Wahlberg’s involvement as investor and Chief Branding Officer

Subscribe to the podcast → insider.fitt.co/podcast Subscribe to our newsletter → insider.fitt.co/subscribe Follow us on LinkedIn → linkedin.com/company/fittinsider

F45 Training Website: https://f45training.com/ F45 Training IG: https://www.instagram.com/f45_training/ Tom’s IG: https://www.instagram.com/bigdealdowd/ Mark Wahlberg’s IG: https://www.instagram.com/markwahlberg/

-

The Fitt Insider podcast is brought to you by Jack Taylor, our exclusive PR partner. More than just PR, they’re creative storytellers and brand builders who actually understand the health and wellness industry. Learn more and get in touch at https://fitt.co/jacktaylor

Chapters: (00:00) Introduction (01:52) Investing in F45 with Mark Wahlberg (03:52) Taking over the CEO role (07:19) F45’s financial and strategic challenges when Tom took over (11:43) Tom’s operating and growth philosophy (14:56) Balancing internal strategy and wall street metrics (19:49) Executing the basics and getting buy-in from employees and franchisees (21:28) The importance of brand recognition (23:06) The success of their pilates concepts (26:46) Expansion of trending concepts (31:16) Potential additional revenue streams and partnerships (33:38) Considering going from a public company back to private (35:29) Future plans and growth (37:00) Conclusion

  continue reading

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