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356: How to Create Offers That Drive Gym Growth
Manage episode 437977382 series 3558615
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In this episode, we sit down with Michael Friedman, co-founder of SupaFitGrow in Australia, to dive into the critical role of compelling offers in marketing success, especially for gyms. Michael shares insights on how his company has revolutionized lead generation for fitness centers by crafting tailored, high-value offers that resonate with specific target audiences. We explore the art of value stacking, understanding customer pain points, and the impact of urgency and scarcity in driving action. Whether you're a business owner or marketer, this conversation offers practical tips on optimizing offers to increase engagement and conversions, making it a must-listen for anyone looking to elevate their marketing game.
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