THE POWER OF UNDERSTANDING SECURITY: A JOURNEY INTO CYBER DEFENSE | With Tim Medin and Everardo Recendiz | Business Spotlight

The Business Spotlight Series

Tim Medin is the founder and sole owner of Red Siege, a cybersecurity firm that specializes in penetration testing. With a background that combines technical expertise and business acumen, Tim has led Red Siege since its inception in 2017. The company’s mission is clear: to help organizations identify and address security vulnerabilities before they can be exploited by malicious actors.

At Red Siege, Tim and his team of 15 dedicated professionals employ their skills to conduct comprehensive security assessments. They simulate real-world attacks on organizations, ranging from small businesses to Fortune 500 companies, ensuring they can withstand potential breaches. Tim emphasizes a client-centered approach, understanding the unique contexts of the businesses they serve to deliver actionable insights.

Keys to Success: “Persistence is crucial for success as a business owner. It can be a lonely journey at the top, where the usual sources of praise, like a boss or manager, are absent. While support from the team is valuable, the true test lies in the ability to keep pushing forward despite challenges. For me, maintaining that persistence is the most important factor without question."

Advice to Business Owners: "For those starting or growing a business, it's crucial to connect with others—not just within your industry, but in similar fields as well. Building a network of trusted individuals allows you to share ideas and seek advice when facing challenges, whether related to a project or an employee issue. Instead of trying to navigate difficult situations alone, collaborating with others can lead to better solutions. Engaging in conversations often helps us see connections and insights that we might overlook when thinking by ourselves. Being in the right environment and making informed decisions is essential for success."

Book Recommendation: 1% leadership from Andy Ellis
Be sure to check out Red Siege at: https://redsiege.com/

Connect with Tim: Red Siege on Instagram, X, and LinkedIn

You can get in touch with Tim Medin here on LinkedIn: / timmedin

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