Let's Sell Some Trucker Hats

The Unofficial Shopify Podcast

Innhold levert av ETHERCYCLE LLC, Kurt Elster, and Paul Reda. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av ETHERCYCLE LLC, Kurt Elster, and Paul Reda eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

8M ago 48:09

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We take on the challenge of revamping a trucker hat Shopify store from the ground up. Our team member and e-commerce maven, Jessie Goodell, brings her real-world experience managing her ecom brand for outdoor trucker hats to the table. Listen in as we dissect the transition from Amazon to Shopify, and discuss website improvements in a quest for online store over marketplace sales. Stay tuned as we gear up for future episodes where we'll measure the success of our efforts and strategize on lifecycle email marketing and beyond, all while appreciating Jesse's invaluable contributions to this e-commerce adventure.

Timestamps

(03:43 - 05:03) Rebranding Challenges on Amazon
(07:22 - 08:12) Amazon Listing Struggles and Promotions
(16:10 - 17:13) Product Variants and Shopify Integration
(22:35 - 24:23) Website Homepage Re-Design Suggestions
(33:00 - 34:03) Improving Product Listing User Experience
(38:54 - 39:56) Maximizing Product Listing Content
(42:35 - 43:51) Product Origins and Manufacturing Changes
(45:33 - 46:18) Professional Photo Shoot for Content Creation

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497 episoder