Marketing Systems: How Guiding The Customer Journey With Content Works This Old New Business With Jeff Korhan podcast

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Innhold levert av Jeff Korhan and Jeff Korhan interviews leading business growth experts.. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Jeff Korhan and Jeff Korhan interviews leading business growth experts. eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

This Old New Business with Jeff Korhan »
Marketing Systems: How Guiding the Customer Journey with Content Works

8+ y ago 26:55

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MP3•Episoder hjem

Innhold levert av Jeff Korhan and Jeff Korhan interviews leading business growth experts.. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Jeff Korhan and Jeff Korhan interviews leading business growth experts. eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

John Jantsch is a marketing consultant, speaker and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine, and also the founder of the Duct Tape Marketing Consultant Network.

Think of Marketing as Value (Like a Product)

Instead of thinking of marketing as something you do for or with your prospective buyer, consider it to be value that is baked into your products and services.

Marketing content is the voice that conveys your core message to ideal customers. It guides their experience with your business, holding their attention and earning trust along the way. And that content inspired journey continues long after a purchase is made.

Show Notes

For detailed show notes and relevant links to additional resources, go to Marketing Systems: How Guiding the Customer Journey with Content Works

… continue reading

74 episoder

Artwork

Marketing Systems: How Guiding the Customer Journey with Content Works

This Old New Business with Jeff Korhan

published 8+ y ago

Del

MP3•Episoder hjem

Innhold levert av Jeff Korhan and Jeff Korhan interviews leading business growth experts.. Alt podcastinnhold, inkludert episoder, grafikk og podcastbeskrivelser, lastes opp og leveres direkte av Jeff Korhan and Jeff Korhan interviews leading business growth experts. eller deres podcastplattformpartner. Hvis du tror at noen bruker det opphavsrettsbeskyttede verket ditt uten din tillatelse, kan du følge prosessen skissert her https://no.player.fm/legal.

John Jantsch is a marketing consultant, speaker and author of Duct Tape Marketing, Duct Tape Selling, The Commitment Engine and The Referral Engine, and also the founder of the Duct Tape Marketing Consultant Network.

Think of Marketing as Value (Like a Product)

Instead of thinking of marketing as something you do for or with your prospective buyer, consider it to be value that is baked into your products and services.

Marketing content is the voice that conveys your core message to ideal customers. It guides their experience with your business, holding their attention and earning trust along the way. And that content inspired journey continues long after a purchase is made.

Show Notes

For detailed show notes and relevant links to additional resources, go to Marketing Systems: How Guiding the Customer Journey with Content Works

… continue reading

74 episoder

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