Barefoot Shoes: Uncovering the Lies of Big Shoe Companies and the Future of Footwear. An Interview with Steven Sashen of Xero Shoes. EP 003

The Stephen McCain Podcast

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Are you tired of dealing with foot pain, poor posture, and limited mobility? It turns out, the culprit may be your shoes.
In this eye-opening podcast, we delve into the deceptive marketing tactics of big shoe companies and how they've been lying to you about their shoes being good for your feet.

We explore the benefits of switching to barefoot shoes, including improved foot health, natural movement, better posture, and more. Join us as we uncover the truth about the footwear industry and help you take your first steps towards a healthier and more vibrant life.

Today's Guest

Steven Sashen

Steven is the visionary and marketer for Xero Shoes. He is a Masters All-American sprinter (one of the fastest men over the age of 50 in the US) and former All-American gymnast. He was also a professional stand-up comic, cognitive psychology researcher, and taught Tai Chi and Zen Archery. Steven is also the creator of Scriptware, the industry-standard word processor for film and TV writers.

• Learn more about Xero Shoes.
• Connect with Steven

You'll Learn

• The advantages of wearing barefoot shoes over regular shoes.
• The common lies and misconceptions perpetuated by big shoe companies in regards to footwear.
• The story behind the founding of Xero Shoes and its mission to promote healthy, natural footwear.
• The importance of proper foot health and how barefoot shoes can benefit overall foot health.
• The future of footwear and the potential for barefoot shoes to become more widely accepted and integrated into mainstream fashion.

Resources

• Xero Shoe website
• Speed Force shoe by Xero
• Irene Davis, PhD, PT
• Feldenkrais Method
• Trueform Treadmill
• Take the Xero Shoe Quiz to find the right shoe for you.

You can find the complete resources, including the video podcast & my review of the Speed Force

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